Find out how to identify a company’s strengths and weaknesses and take the next step to make a business work smoothly. This guide identifies the essential tools to get a business to work better, offers hundreds of ideas and examples to turn your business into a powerhouse, includes useful resources and contacts, and provides worksheets to kick start your business.
Kick Start Your Business ;100 Days to a Leaner, Fitter Organization
KSh 1,395.00
Find out how to identify a company’s strengths and weaknesses and take the next step to make a business work smoothly. This guide identifies the essential tools to get a business to work better, offers hundreds of ideas and examples to turn your business into a powerhouse, includes useful resources and contacts, and provides worksheets to kick start your business.
1 in stock
Customer Reviews
There are no reviews yet.
Related products
-
Powerful Proposals: How to Give Your Business the Winning Edge
KSh 995.00How does a company constantly win more business than its rivals? A key factor is the ability to create proposals that outshine those from even the strongest competitors. Powerful Proposals helps businesses maximize the selling power of their proposals, with proven strategies for going beyond “this is what we do” documents in favor of customer-centered offers that highlight the tangible benefits your company offers. This powerful process offers tools and techniques that will let any firm: * assess their “winner or loser” proposal status and take proactive steps to become a winner * address the “”Big Four”” questions that a proposal must answer to be successful * create “A+” proposals in less time with less wasted effort via a simple, repeatable process * neutralize the issue of price when the firm is not the low-price provider Powerful Proposals takes readers step by step through designing executive summaries, writing themes, and generating the text. There is also valuable information on strategy, graphics, callouts, and other visual elements.
-
How the World Sees You: Discover Your Highest Value Through the Science of Fascination Hardcover
KSh 2,995.00Sally Hogshead believes the greatest value you can add is to become more of yourself.
Hogshead rose to the top of the advertising profession in her early 20s, writing ads that fascinated millions of consumers. Over the course of her ad career, Sally won hundreds of awards for creativity, copywriting, and branding, and was one of the most awarded advertising copywriters right from start of career, including almost every major international advertising award.
She frequently appears in national media including NBC’s Today Show and the New York Times. Hogshead was recently inducted into the Speaker Hall of Fame, the industry’s highest award for professional excellence. Her advertising work hangs in the Smithsonian Museum of American History.
The science of fascination is based on Hogshead’s decade of research with 250,000 participants, including dozens of Fortune 500 teams, hundreds of small businesses, and over a thousand C-level executives.
-
Afro-European Trade in the Atlantic World The Western Slave Coast, c. 1550- c. 1885
KSh 14,560.00From 1550 to colonial partition in the mid-1880s, trade was key to Afro-European relations on the western Slave Coast (the coastal areas of modern Togo and parts of what are now Ghana and Benin). This book looks at the commercialrelations of two states which played a crucial role in the Atlantic slave trade as well as the trade in ivory and agricultural produce: Hula, known to European traders as Grand Popo (now in Benin) and Ge, known as Little Popo (nowin Togo). Situated between the Gold Coast to the west and the eastern Slave Coast to the east, this region was an important supplier of provisions for Europeans and the enslaved Africans they purchased. Also, due to its positionin the lagoon system, it facilitated communication along the coast between the trading companies’ headquarters on the western Gold Coast and their factories on the eastern Slave Coast, particularly at Ouidah, the Slave Coast’s major slave port. In the 19th century, when the trade at more established ports was disrupted by the men-of-war of the British anti-slave trade squadron, the western Slave Coast became a hot-spot of illegal slave trading.
Providing a detailed reconstruction of political and commercial developments in the western Slave coast, including the transition from the slave trade to legitimate commerce, this book also reveals the region’s position in the wider trans-Atlantic trade network and how cross-cultural partnerships were negotiated; the trade’s impact on African coastal “middlemen” communities; and the relative importance of local and global factors for the history of a region or community.Silke Strickrodt is Visiting Research Fellow at the Department of African Studies and Anthropology at the University of Birmingham. She is co-editor (with Robin Law and Suzanne Schwarz) of Commercial Agriculture, the Slave Trade and Slavery in Atlantic Africa (James Currey, 2013).
-
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
KSh 3,205.00In this perennial best seller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors but from creating “blue oceans” – untapped new market spaces ripe for growth.
Blue Ocean Strategy presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. This expanded edition includes: a new preface by the authors: “Help! My Ocean Is Turning Red”; updates on all cases and examples in the book; and two new chapters and an expanded third one – “Alignment, Renewal, and Red Ocean Traps” – that address some of the most pressing questions listeners and readers have asked over the years.
-
How Women Rise: Break the 12 Habits Holding You Back from Your Next Raise, Promotion, or Job
KSh 1,695.00Leadership expert Sally Helgesen and bestselling leadership coach Marshall Goldsmith have trained thousands of high achievers — men and women — to reach even greater heights. Again and again, they see that women face specific and different roadblocks from men as they advance in the workplace. In fact, the very habits that helped women early in their careers can hinder them as they move up. Simply put, what got you here won’t get you there . . . and you might not even realize your blind spots until it’s too late.
-
The 30 Day MBA in Marketing: Your Fast Track Guide to Business Success
KSh 1,795.00The 30 Day MBA in Marketing provides a complete marketing ‘course’ spanning twelve disciplinary areas, and including such hot topics as Buyer behaviour, Marketing strategy, Promotion and advertising, Pricing, Managing the marketing organization and Marketing and the law. Each chapter includes at least one practical real life example to illustrate how marketing concepts apply to business decision making. Learn what they teach you on professional marketing courses and at the world’s top Business Schools and why it matters to you; eliminate gaps in your marketing knowledge and take part in business decision making on an equal footing with MBA graduates or your company marketing director. This book includes detailed information on how to find and analyse market data on any business or market anywhere and online appendices that provide an invaluable guide to finding further information and free resources on each topic covered.
-
The Intelligent Investor-Benjamin Graham
KSh 3,880.00This classic text is annotated to update Graham’s timeless wisdom for today’s market conditions…
The greatest investment advisor of the twentieth century, Benjamin Graham, taught and inspired people worldwide. Graham’s philosophy of “value investing” — which shields investors from substantial error and teaches them to develop long-term strategies — has made The Intelligent Investor the stock market bible ever since its original publication in 1949.Over the years, market developments have proven the wisdom of Graham’s strategies. While preserving the integrity of Graham’s original text, this revised edition includes updated commentary by noted financial journalist Jason Zweig, whose perspective incorporates the realities of today’s market, draws parallels between Graham’s examples and today’s financial headlines, and gives readers a more thorough understanding of how to apply Graham’s principles.
Vital and indispensable, this HarperBusiness Essentials edition of The Intelligent Investor is the most important book you will ever read on how to reach your financial goals.
-
Essentials of Business Communication-10th Edition by Mary Ellen Guffey (Author), Dana Loewy (Author)
master workplace communication with Essentials of Business Communication, 10th Edition by Mary Ellen Guffey—a practical guide to writing, speaking, and digital skills for business success.
This unique four-in-one learning package includes an authoritative text, practical workbook, grammar/mechanics handbook at the end of the book, and premium Web site (access code is included with new copies of the text). You’ll learn basic writing skills and then apply these skills to a variety of e-mails, memos, letters, reports, and resumes. Realistic, updated model documents and new exercises and activities introduce the latest business communication practices. Extraordinary exercises help you build confidence as you review grammar, punctuation, and writing guidelines. You’ll find increased coverage of professional social media communication, electronic messages and digital media. Please note that the Premium Website access code is included in new copies of the text. Access codes and supplements are not guaranteed with used items.
Be the first to review “Kick Start Your Business ;100 Days to a Leaner, Fitter Organization”