Find out how to identify a company’s strengths and weaknesses and take the next step to make a business work smoothly. This guide identifies the essential tools to get a business to work better, offers hundreds of ideas and examples to turn your business into a powerhouse, includes useful resources and contacts, and provides worksheets to kick start your business.
Kick Start Your Business ;100 Days to a Leaner, Fitter Organization
KSh 1,395.00
Find out how to identify a company’s strengths and weaknesses and take the next step to make a business work smoothly. This guide identifies the essential tools to get a business to work better, offers hundreds of ideas and examples to turn your business into a powerhouse, includes useful resources and contacts, and provides worksheets to kick start your business.
1 in stock
Related products
-
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
In this perennial best seller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors but from creating “blue oceans” – untapped new market spaces ripe for growth.
Blue Ocean Strategy presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. This expanded edition includes: a new preface by the authors: “Help! My Ocean Is Turning Red”; updates on all cases and examples in the book; and two new chapters and an expanded third one – “Alignment, Renewal, and Red Ocean Traps” – that address some of the most pressing questions listeners and readers have asked over the years.
-
The 30 Day MBA in Marketing: Your Fast Track Guide to Business Success
The 30 Day MBA in Marketing provides a complete marketing ‘course’ spanning twelve disciplinary areas, and including such hot topics as Buyer behaviour, Marketing strategy, Promotion and advertising, Pricing, Managing the marketing organization and Marketing and the law. Each chapter includes at least one practical real life example to illustrate how marketing concepts apply to business decision making. Learn what they teach you on professional marketing courses and at the world’s top Business Schools and why it matters to you; eliminate gaps in your marketing knowledge and take part in business decision making on an equal footing with MBA graduates or your company marketing director. This book includes detailed information on how to find and analyse market data on any business or market anywhere and online appendices that provide an invaluable guide to finding further information and free resources on each topic covered.
-
Fighting the Banana Wars and Other Fairtrade Battles
It started very small and full of hope. But its daring campaigns have placed Fairtrade goods at the heart of the supermarket shelves. From bananas and coffee beans to cotton and chocolate, Fairtrade has grown to become an important global movement that has revolutionised the way we shop. As Harriet Lamb, Director of the Fairtrade Foundation, explains in this fascinating story, Fairtrade is about a better deal for workers and famers in the developing world.It’s about making sure the food on our plates, and shirts on our backs, don’t rob people in other countries of the means to feed or clothe themselves. She explores the journey, through an often unjust system, that Fairtrade items make from farm to consumer. And she uncovers the shocking cost of our demand for cheaper food. There is much still to be done. But by hard work and high ideals, Fairtrade is starting to transform the lives of over 7 million farmers, workers and their families, and is a powerful symbol of how extraordinary change can be achieved against all the odds – by us all.
-
Managing Transitions: Making The Most Of Change
In Managing Transitions, William Bridges provides a clear understanding of what change does to employees and what employees in transition can do .The business world is constantly transforming. When restructures, mergers, bankruptcies, and layoffs hit the workplace, employees and managers naturally find the resulting situational shifts to be challenging. But the psychological transitions that accompany them are even more stressful. Organizational transitions affect people; it is always people, rather than a company, who have to embrace a new situation and carry out the corresponding change.
As veteran business consultant William Bridges explains, transition is successful when employees have a purpose, a plan, and a part to play. This indispensable guide is now updated to reflect the challenges of today’s ever-changing, always-on, and globally connected workplaces. Directed at managers on all rungs of the corporate ladder, this expanded edition of the classic bestseller provides practical, step-by-step strategies for minimizing disruptions and navigating uncertain times.
-
Your Marketing Sucks
The marketing consultant who turned around such companies Salomon Smith Barney and IBM shares his secrets for elevating marketing strategy from the doldrums, offering guidelines for developing an innovative, effective marketing strategy. Reprint. 35,000 first printing.1595
-
Essentials of Business Communication-10th Edition by Mary Ellen Guffey (Author), Dana Loewy (Author)
master workplace communication with Essentials of Business Communication, 10th Edition by Mary Ellen Guffey—a practical guide to writing, speaking, and digital skills for business success.
This unique four-in-one learning package includes an authoritative text, practical workbook, grammar/mechanics handbook at the end of the book, and premium Web site (access code is included with new copies of the text). You’ll learn basic writing skills and then apply these skills to a variety of e-mails, memos, letters, reports, and resumes. Realistic, updated model documents and new exercises and activities introduce the latest business communication practices. Extraordinary exercises help you build confidence as you review grammar, punctuation, and writing guidelines. You’ll find increased coverage of professional social media communication, electronic messages and digital media. Please note that the Premium Website access code is included in new copies of the text. Access codes and supplements are not guaranteed with used items.
-
Introduction to Public Procurement
Public procurement officials control 23 percent of the United States Gross National Product through annual acquisistion of 2.1 trillion in goods and services. This text has been developed to provide a bridge between those who operate within the public sector and academia as a fist step toward identifying the body of knowledge associated with public procurement. This text is designed to provide both an overview and an overture into the field of public procurement. Public procurement professionals support operations with an uninterrupted flow of goods and services, purchase competitively by keeping ahead of the marketplace and all the while balance the dynamic tradeoffs among efficiency, equity and fairness, in addition to and competing with socio-economic objectives. This book is the first in a series devoted to the study and application of public procurement in today’s changing governmental environment and will prove to be a valuable resource, today and in the future.
-
Selling (Collins Business Secrets)
The selling secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Selling. Includes how to: / Pitch your product to meet the needs of your customer / Use body language to build rapport / Negotiate and close the deal / Make your customers keep coming back for more / Develop new business relationships
Be the first to review “Kick Start Your Business ;100 Days to a Leaner, Fitter Organization”